About me

I am a Senior Research Scientist in the User Modeling & Personalization team at Snap Research. My primary focuses include generative recommendation and agentic user understanding.

Before joining Snap, I earned a Ph.D. degree in Computer Science and Engineering from the University of Notre Dame in 2024, advised by Dr. Fanny Ye. Prior to my Ph.D., I received my B.S. and M.S. from Case Western Reserve University, supervised by Dr. Soumya Ray with a focus on machine learning.

I am actively seeking research interns and university collaborations (funded or unfunded) in the space of IR and LLM. Feel free to reach out and I will get back to you asap if there is an alignment.

News

[2026.4] Three papers are accepted to ACL 26! One studies attention sink for LLMs, one studies embedding extraction for decoder-only LLMs, and the other studies agentic user memory management for LLM-RecSys. See you in San Diego!

[2026.4] One paper about practical deployment of Semantic IDs at Snapchat and another paper that studies multimodal Semantic IDs have been accepted to SIGIR 26. See you in Melbourne!

[2025.10] Our paper "Generative Recommendation with Semantic IDs: A Practitioner's Handbook" won the Best Paper Award at CIKM 25! Please take a look at our public repo!

Preprint(s):

  • Understanding Generative Recommendation with Semantic IDs from a Model-scaling View
    J. Liu, L. Collins, J. Tang, T. Zhao, N. Shah, M. Ju
    arXiv [pdf]

  • Enhancing Item Tokenization for Generative Recommendation through Self-Improvement
    R. Chen, M. Ju, N. Bui, D. Antypas, S. Cai, X. Wu, L. Neves, Z. Wang, N. Shah, T. Zhao
    arXiv [pdf]

  • Expressiveness Limits of Autoregressive Semantic ID Generation in Generative Recommendation
    Y. Hou, H. Kim, M. Ju, E. Escoto, N. Shah, J. McAuley arXiv [pdf]

Selected Publications

[Full List] [Google Scholar]

  • Semantic IDs for Recommender Systems at Snapchat: Use Cases, Technical Challenges, and Design Choices
    M. Ju*, T. Zhao*, L. Neves, L. Collins, B. Kumar, J. Ren, L. Zhang, W. Zhuo, V. Zhang, X. Bai, J. Li, K. Iyer, Z. Fan, Y. Xu, Y. Chen, P. Yu, M Malik, N. Shah
    SIGIR 26 [pdf]

  • Generative Recommendation with Semantic IDs: A Practitioner’s Handbook
    M. Ju, L. Collins, L. Neves, B. Kumar, Y. Wang, T. Zhao, N. Shah
    CIKM 25 (Best Paper Award)[pdf] [code]

  • Revisiting Self-attention for Cross-domain Sequential Recommendation
    M. Ju, L. Neves, B. Kumar, L. Collins, T. Zhao, Y. Qiu, C. Dou, S. Nizam, S. Yang, N. Shah
    KDD 25 [pdf] [code]

  • Learning Universal User Representations Leveraging Cross-domain User Intent at Snapchat
    M. Ju, L. Neves, B. Kumar, L. Collins, T. Zhao, Y. Qiu, C. Dou, Y. Zhou, S. Nizam, R. Ozturk, Y. Liu, S. Yang, M. Malik, N. Shah
    SIGIR 25 [pdf]

  • Understanding and Scaling Collaborative Filtering Optimization from the Perspective of Matrix Rank
    D. Loveland, X. Wu, T. Zhao, D. Koutra, N. Shah, M. Ju
    WWW 25 [pdf]

  • How Does Message Passing Improve Collaborative Filtering?
    M. Ju, W. Shiao, Z. Guo, Y. Ye, Y. Liu, N. Shah, T. Zhao
    NeurIPS 24 [pdf] [code]

  • GraphPatcher: Mitigating Degree Bias for Graph Neural Networks via Test-time Augmentation
    M. Ju, T. Zhao, W. Yu, N. Shah, Y. Ye
    NeurIPS 23 [pdf] [code]

  • Multi-task Self-supervised Graph Neural Networks Enable Stronger Task Generalization
    M. Ju, T. Zhao, Q. Wen, W. Yu, N. Shah, Y. Ye, C. Zhang
    ICLR 23 [pdf] [code]

  • Let Graph be the Go Board: Gradient-free Node Injection Attack for Graph Neural Networks via Reinforcement Learning
    M. Ju, Y. Fan, C. Zhang, Y. Ye
    AAAI 23 [pdf] [code]

  • Grape: Knowledge Graph Enhance Passage Reader for Open-domain Question Answering
    M. Ju*, W. Yu*, T. Zhao, C. Zhang, Y. Ye
    EMNLP 22 (Findings) [pdf] [code]

  • Adaptive Kernel Graph Neural Network
    M. Ju, S. Hou, Y. Fan, J. Zhao, Y. Ye, L. Zhao
    AAAI 22 [pdf] [code]

* stands for equal contribution.

Contact

  • Snap Email: mju [at] snap [dot] com
  • ND Alumni Email: mju2 [at] alumni [dot] nd [dot] edu
  • Location: 110 110th Ave NE, Bellevue, WA